You have one deliverable: • Interview an entrepreneur; • Collect information abo

You have one deliverable:
• Interview an entrepreneur;
• Collect information about the entrepreneur and the business;
• Make a complete analysis of the case;
• Write a condensed REPORT – max. 10 pages.
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INSTRUCTION: AN ENTREPRENEUR IN THE REAL WORLD
The report should cover the following aspects:
1. Sufficient background to introduce the business and the entrepreneur;
2. Analyze the entrepreneur: type, entrepreneurial characteristics and competence to make success;
3. Analyze the entrepreneurial behavior of the chosen entrepreneur. What behavior logic s/he follows? Ideally provide example(s) to discuss the fit between behavioral logic and the task;
4. Analyze the entrepreneurial opportunity of the business and conclude on the attractiveness of the business;
5. How did the entrepreneur mobilize resources?
6. Summary with your recommendation to increase the chance of success for the entrepreneur and the business
Requirements:
1. Support your analysis and argument with data – simply answer yes/no, and good/bad is not sufficient;
2. Your grade will be based on the quality of the analysis, mainly comprehensiveness, depth and convincing argument;
3. Your grade will also be determined by how well and how rich you apply course materials in the analysis.

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